Article
  • Product Data

[Case Study ] How Stanley Black & Decker Regained Control of Product Data and Achieved a 100% Data Score with AGENA3000

  • May 07 2026

Company Overview

Stanley Black & Decker is a global leader in tools, industrial solutions, and DIY products.
With more than 20,000 products and operations worldwide, managing product data efficiently is a critical business priority.

Context & Challenges

Before implementing AGENA3000, Stanley Black & Decker faced several key challenges:
- Loss of control over product data
- Multiple Excel files and disconnected systems
- Incomplete and inconsistent product information
- Heavy reliance on manual processes for GS1 and 2BA
- Limited visibility into data quality
- Use of “filler data” to complete product listings
These issues led to inefficiencies, errors, and poor data reliability.

Solution Implemented by AGENA3000

Stanley Black & Decker selected A3 PDM by AGENA3000, including an integrated DAM (Digital Asset Management) module.
This solution enabled them to:
- Centralize all product data in one system
- Eliminate scattered Excel files
- Automatically synchronize data with GS1 and 2BA
- Structure and standardize product information
- Manage and link digital assets (images, documents, certificates)
- Gain real-time visibility into data quality
The implementation was phased, ensuring smooth adoption and minimal disruption.
 

Key Results
✔ 100% Data Score
Complete, accurate, and compliant product data
✔ Data Centralization
One single source of truth
✔ Time Savings
Reduced manual work and faster updates
✔ Automated Synchronization
Direct integration with GS1 and 2BA
✔ Improved Digital Asset Management
Seamless linking between products and digital content

Customer Testimonial

Michiel De Buck
Product Data Manager – Stanley Black & Decker
“We had completely lost control over our data. After evaluating several solutions, AGENA3000 clearly stood out and gave us a concrete vision of how we could regain control.”


“Thanks to AGENA3000, we achieved a 100% data score on more than 8,500 products in GS1 within one year. Without this solution, it would not have been possible.”


“In general, when we have a question, we contact customer service and it works very well. I usually receive a response within a day, and the team is very proactive.”

Operational Transformation

With AGENA3000, Stanley Black & Decker transformed its operations:
- From fragmented systems to centralized data management
- Improved collaboration across teams
- Faster product data updates
- Consistent and high-quality data across all channel

Conclusion

AGENA3000 enabled Stanley Black & Decker to regain full control over its product data, improving efficiency, accuracy, and overall performance.

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